BSH Home Appliances Group was set up in 1967 which was originally as a joint venture between Robert Bosch GmbH (Stuttgart) and Siemens AG (Munich). With technological advantages accumulated by two major European industrial brands Bosch and Siemens over the years, BSH Home Appliances Group has rapidly become the leading manufacturer of home appliances in Europe with the largest market share, enjoying worldwide reputation thanks to its leading development concept, strong capability of technological innovation, perfect product design and quality, a global sales network and premium customer service.
On January 5, 2015, the Bosch Group completed its acquisition of Siemens's 50 percent share in BSH Home Appliances Group, which will be run as a wholly owned Bosch subsidiary, and the Siemens brand remains an important asset of the Group's successful multi-brand strategy. BSH Home Appliances Group is committed to making the life of global consumers better and more convenient while advocating modern lifestyle change and energy saving with ease.
By the end of 2015, the company had about 12,800 employees in China. It has established a nationwide sales network, covering 31 provinces and more than 630 cities. The company is responsible for BSH Group brand management and development, as well as sales and after sales service of the two brands.
In 2014 and 2015, BSH China was twice named a "Top Employer China," and in 2015, for the first time, was recognized as a "Top Employer Asia Pacific" by the Top Employers Institute. This award marks the company's significant success in talent management and also sets an industry-wide benchmark for home appliance manufacturers.