Founded in August 2004, Beijing Starz International Sports Management Co., Ltd ( hereafter referred to as “Starz Sports”), is a global sports marketing and management company based on agent services for Yao Ming or better known as Team Yao. Starz Sports specializes in Sports Events Management, Athlete Agent Services, Sports Team BD Services, Sports Market Consultancy, Sports Products Promotions and Agent Services etc., and is one of the leading professional sports marketing service providers with the best local Chinese resources and the strongest management capabilities.
Since its inception, Starz Sports has been leveraging its strong resources, excellent global perspective and rich marketing experience and the start-of-the-art sports management concepts and techniques in China's local marketing practice and has been working to integrate China's booming sports industry with the rest of the world.
In the area of agent services for athletes and sports teams, Starz Sports has established its unique market leadership, serving as the local agent for excellent sportsmen and sports teams from home and abroad, including Yao Ming, Chinese National Badminton Team and Shanghai Oriental Basketball Team, to name just a few.
In the area of sports events management, Starz Sports has initiated and successfully promoted he most popular Chinese University Basketball Super League (CUBS), has been a key service provider throughout the operations and management of Shanghai Golden Grand Prix, and has successfully hosted the Yao and Nash Charity Gala (including a charity game and a charity dinner).
In the area of sports marketing, Starz Sports, as a professional sports marketing consultancy, has been providing clients with systematic marketing solutions by selecting suitable sports resources and planning effective marketing activities. In addition, we monitor the implementation of all marketing plans and provide scientific follow-up analytical reports.
Through nine years of growth and expansion, Starz Sports has established close ties with government authorities in charge of sports and education as well as top Chinese and international enterprises.
Sports makes life better! Starz Sports makes sports better!
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